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About
Event Address: Atlanta, GA, USA
Description:
Wednesday Wisdom Webinar: From Lean Startup to Brand Reinvention: Why Networking Is Your Growth Engine
Hosted by The ATL Airport Chamber
May 7, 22025 | 12:00 PM – 1:00 PM EST | Zoom
Event Description:
Your brand may open doors—but your backend is what keeps the business alive.
Whether you’re launching, pivoting, or scaling, success depends on more than just a great logo and a killer elevator pitch.
In this Wednesday Wisdom session, Fractional COO Natasha Bowles and Brand Strategist Jason Smith will break down how to align your operations with your brand vision using lean startup principles—and why strategic networkingis the missing link most service-based founders overlook.
You’ll walk away with clarity on where your brand is thriving, where it’s stuck, and how to build the backend that supports sustainable growth.
What You’ll Learn:
• How to assess and realign your brand using lean startup techniques
• Why operations matter just as much as branding for sustainable success
• The first systems every founder needs before scaling or rebranding
• How to build a brand that grows through intentional networking
• The #1 way to prepare your business for delegation, hiring, or automation
Featuring:
Natasha Bowles – Fractional COO & CEO of NBPS Virtual Solutions
She helps overwhelmed CEOs build backend systems that scale—so they can stay in their genius zone and lead.
Jason Smith – Brand Strategist & Creative Director
He helps founders articulate, design, and launch brand identities that are aligned, effective, and unforgettable.
Bonus for Attendees:
Mini Brand Audit Worksheet
Lean Branding Checklist
Networking Action Plan Challenge
Get Ready for the Next Step:
At the end of this session, Natasha and Jason will share an exclusive invitation to the upcoming Back-End Boss Bootcamp—a high-impact group coaching experience for CEOs ready to build the business behind the brand.
If you’re tired of duct-taping your business together and ready to scale with structure, this is your first step.
Reserve your seat now and get ready to think bigger, brand smarter, and build better.
Event Start Date: EDT
Event End Date: EDT
Organizer Details
Carmenlita Scott